Replay: Universal Analytics to Google Analytics 4: What to Know
Does the recent news of Google’s Universal Analytics retiring in 2023 have your head spinning with questions? Have no fear, you’re not the only one. In this hour-long webinar, we will explore the timeline of UA to GA4, what you need to consider, and what the fundamental differences in the platform will be. As GA4 […]
Replay: Red Flags and Google Tags: Setting Up GTM for GA4
Ahhh, look at that beautiful sunset. Wait a minute… that sunset is Google’s Universal Analytics (UA) biting the dust in 2023! As the world turns to a new Google platform ascending on the horizon, Google Analytics 4 (GA4), additional changes will need to be made to your analytics setup. Most notably to the Events collected […]
Replay: Why You Should Be Worried About Google Analytics 4
If you can say “yes” to one of the three points below, you should probably be feeling a bit worried about Google’s sunset of Universal Analytics: You haven’t migrated to GA4 yet. You’re considering letting Google migrate to GA4 for you. You’ve been led to believe GA4 is anything but a necessary evolution in how […]
ARE COOKIES RUINING YOUR LIFE? HOW GOOGLE CONSENT MODE CAN HELP SAVE YOUR CONVERSIONS
